Warehouse conversion secured for executive young buyer
▉ REGION: INNER CITY & EAST
▉ CLIENT: EXECUTIVE YOUNG PROFESSIONAL
▉ BUDGET: $2M
Securing a high-end warehouse conversion in Darlinghurst for executive young professional.
Background
Our client was seeking a premium warehouse conversion in an inner-city location, with a strong preference for character, volume, and architectural integrity. Their brief focused on securing a unique, low-density property that offered a genuine warehouse feel rather than a standard apartment layout.
Darlinghurst was identified early as a key target suburb due to its lifestyle appeal, walkability, and limited supply of true warehouse-style residences.
Strategy
We concentrated our search on tightly held warehouse conversions with strong owner-occupier appeal, prioritising properties with high ceilings, natural light, and authentic industrial features. Given the scarcity of this asset type, our strategy was to move decisively when a suitable opportunity emerged, while remaining disciplined on value.
For 3/1 Printers Lane, we undertook a detailed assessment of comparable warehouse sales, building quality, and long-term desirability. This allowed us to establish a realistic value range and position our client strongly during negotiations.
Challenges
Premium warehouse conversions in Darlinghurst are rare, and buyer demand for high-quality stock is consistently strong. Many comparable properties transact quietly or off-market, making transparent pricing difficult. The challenge was to secure a standout property without being drawn into emotional bidding or paying a scarcity premium beyond fair market value.
Outcome
Through a controlled negotiation process and clear alignment with the selling agent, we secured the property for circa $2 million. The purchase reflected strong underlying value for a premium warehouse conversion in a tightly held Darlinghurst pocket.
Our client secured a distinctive inner-city home with enduring appeal, confidence in the acquisition price, and the reassurance that the property met both lifestyle and long-term quality benchmarks.

