Vendor Advocacy (free service)
Webb & Gleeson Buyers Agency act as independent advisors for vendors looking to sell their home.
▉ APPRAISE
Conduct research on the property & comparable sales to determine a realistic & accurate market price.
▉ RECOMMEND
Webb & Gleeson Buyers Agency will recommend & introduce three local real estate agents who act with integrity and have a strong track record to present their sales strategy.
▉ NEGOTIATION OF AGENT’S FEES
Webb & Gleeson Buyers Agency represent the vendor and negotiate the agent’s selling fees.
▉ INVESTMENT OPTIONS (FREE SERVICE)
Webb & Gleeson are paid a referral fee from the successful selling agent, so this service is a cost-free option for vendors looking for additional independent support when selling their home.
Frequently Asked Questions
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A Vendor Advocate, also referred to as a Sales Advocate, is a professional who assists property owners in selling their properties. This service is particularly valuable for those who may not have the time, expertise, or comfort level to handle the complexities of the property sales process on their own.
Key Roles of a Vendor Advocate:
Expert Guidance: A Vendor Advocate provides expert advice on all aspects of the selling process, from preparing the property for sale to finalising the transaction. This includes advising on market trends, optimal timing for sale, and pricing strategies.
Agent Selection: One of the primary roles of a Vendor Advocate is to help select the right real estate agent for the sale. They assess various agents based on their track record, expertise, and suitability for your specific property and market.
Stress Reduction: Selling property can be a stressful experience. A Vendor Advocate takes on the heavy lifting of the sales process, reducing the burden and stress on the property owner.
Ensuring Transparency: They ensure transparency throughout the sales process, providing clear communication and updates, and making sure all parties are kept informed.
At Webb & Co. Buyers Agency, our Vendor Advocacy service is designed to provide comprehensive support to property owners, ensuring a smooth, efficient, and successful sale experience. Our deep understanding of the property market, combined with our commitment to our clients’ best interests, sets us apart in offering this valuable service.
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Understanding the difference between a Sales Advocate (or Vendor Advocate) and a Real Estate Agent is crucial when navigating the property market, especially in terms of selling property.
Role Focus:
Real Estate Agent: A Real Estate Agent is primarily responsible for marketing and selling properties. They work directly with sellers (vendors) to list properties, conduct marketing campaigns, host open houses, negotiate with buyers, and ultimately close sales.
Sales Advocate: A Sales Advocate, on the other hand, acts as a representative for the seller but does not directly sell the property. Their focus is on guiding and advising the seller through the sales process. This includes selecting the right Real Estate Agent, developing marketing strategies, and advising on negotiations and sale terms.
Representation:
Real Estate Agent: They represent the property and are tasked with presenting it in the best light to potential buyers. Their goal is to achieve the highest sale price within the market dynamics.
Sales Advocate: They represent the seller's interests exclusively. Their aim is to ensure the seller is well-informed, supported, and able to make the best decisions throughout the sale process.
Expertise and Support:
Real Estate Agent: Agents bring expertise in marketing, negotiations, and the legal aspects of property transactions. They handle the operational aspects of selling a property.
Sales Advocate: Sales Advocates offer a broader advisory role. They provide strategic advice, support in decision-making, and ensure the seller's interests are prioritised. They can also assist in understanding complex market data and trends.
Fee Structure:
Real Estate Agent: Typically, Real Estate Agents work on a commission basis, receiving a percentage of the sale price upon the successful sale of the property.
Sales Advocate: Sales Advocates may have different fee structures, often focusing on advisory fees or a success-based model, depending on their services.
In summary, while Real Estate Agents are directly involved in the marketing and selling of properties, Sales Advocates offer a more consultative and strategic role, focusing on the seller's needs and best interests throughout the sales process. At Webb & Co. Buyers Agency, our Sales Advocacy service is designed to complement the work of Real Estate Agents, ensuring our clients achieve the best outcomes when selling their properties.
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At Webb & Co. Buyers Agency, we offer our Seller's Advocate services at no cost to our clients. Understanding the complexities and financial implications of selling property, we provide this service free of charge to ensure that all sellers have access to expert advice and support without additional financial burden.
Complimentary Service:
Our Seller's Advocate service is designed to guide and assist you throughout the sales process, from choosing the right real estate agent to finalising the sale, and we do this without any fees to you.
How Can We Offer This for Free?:
The cost of our Seller's Advocate service is covered through the standard commission structure of the real estate transaction. When we assist you in selecting a real estate agent and successfully sell your property, the agent's commission covers our service. This approach allows us to provide high-quality, professional advocacy without directly charging our clients.
Value of Our Service:
While our service is free, the value it adds is significant. Our expertise in agent selection, market analysis, and negotiation strategies can have a profound impact on the sale outcome. By ensuring you have the best representation and advice, we aim to maximise the success of your property sale.
In essence, by choosing Webb & Co. Buyers Agency for Seller's Advocacy, you receive expert guidance and support throughout your property selling journey at no additional cost, ensuring a streamlined, efficient, and potentially more profitable sale experience.
